Story Tiles™: The building blocks of Storytell Everything you experience with Storytell is powered by Story Tiles.™ A Story Tile™ is the smallest "atomic unit" of a piece of content -- a discrete concept that we package up with metadata into a Story Tile.™
In the same way, longer-form content (a one hour YouTube video, a long article, a business contract, a long email thread, a 90 minute Zoom meeting, etc) is comprised of many individual Story Tiles.™ By creating and recommending these valuable Story Tiles,™ we are able to distill signal from noise for you in valuable ways. We produce Story Tiles™ by using a proprietary Mercury AI algorithm. You can learn more about Story Tiles™ here.
Think of a Story Tile™ as an individual frame in the Peanuts cartoon below. When you zoom out, you can see the big picture is comprised of many small frames.
