We've started a tradition of creating "Milestone Achievement Goals" for our Crew. We were just at a user Rapid Prototyping Session in San Diego in March of 2023, and we set this "uncomfortably unachievable" milestone goal for ourselves for July 2023:
We will raise our NSM from 233 to 3,704. (the video below says "704" but due to an improvement in the way we calculate our NSM, we bumped it up accordingly)
We will have at least 100 daily active users that use Storytell for at least 20 days per month each
We will review this milestone goal in Napa in the summer -- and set our next goal!
Here's a video of us making this goal by the bonfire in San Diego!